A Jingle a Day

When you have a good thing going, why would you try to change it? Remember the phrase, “If it’s not broke, don’t fix it”? I wonder that about a lot of things. One thing that puzzles me is why manufacturers or agencies change an advertisement that is working fine. Sometimes after watching a flashy commercial complete with all […]

It’s a Mystery to Me

  Sometimes after watching a flashy commercial complete with all the latest TV hijinks, I have no idea what the manufacturers want the viewers to buy. The delivery got in the way of the product. Old commercials were much more memorable. In fact, I still remember some, even decades later. Does anybody remember Ipana toothpaste? […]

Those Memorable Old Commercials Fade Into the Sunset

This morning’s blog is a re-run of one a did earlier about those memorable old commercials. Remember the phrase, “If it’s not broke, don’t fix it”? I wonder that about a lot of things and more often now than I used to. One thing that puzzles me is why manufacturers or agencies change an advertisement that is working […]